Dubai Science Park, DSP, has welcomed Medisana, a leading specialist in home healthcare and wellness, to its growing fold of business partners. The German company aims to supply the Middle East and North Africa region with cutting-edge products that support better health.
With a population that is increasingly seeking to incorporate wellness into everyday life, the UAE healthcare market presents lucrative opportunities. Home healthcare in particular has benefitted from the Internet of Things, IoT, that has given rise to hyper-personalised wellness services. The expansion of Medisana into the UAE highlights the strategic importance of the MENA region for the global economy.
Marwan Abdulaziz Janahi, Managing Director of Dubai Science Park and Chairing Member of the Pharmaceuticals and Medical Equipment Taskforce of the Dubai Industrial Strategy 2030, commented, “The region is witnessing a stronger focus on health and wellness, motivating reputed international companies such as Medisana to establish their presence here. With its business-friendly ecosystem and access to a vast talent pool, Dubai has emerged as a regional hub for the wellness industry – a strategic sector for Dubai Science Park.”
Reiterating the significant roles DSP and Dubai play in developing the field, Walid Luka, Country Manager for the MENA Region at Medisana, noted, “Dubai has a dynamic healthcare sector that stands to benefit from the increasing personalisation that technology offers. The opening of our regional office will enhance our capabilities in providing the end users with cutting edge technologies that will enable them to take control of their health and wellbeing. We will be able to provide an even better services to our customers.”